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Launching Social Media Channels - National Trails Wales

To professionalise and build an online identity for the National Trails of Wales two paths.

Raising awareness for Ampair, the UK’s oldest wind and turbine manufacturer

Working with Ampair, the UK’s oldest wind and turbine manufacturer, to help generate investment and market growth while targeting specific media with simplified messaging

Positioning Dundee as a Leading Green City

Working with Dundee City Council on a campaign to generate national conversation around their innovative new electric vehicle charging points

Creating Engaging Marketing Assets with High-Quality Design Work

Helping brands create a consistent, distinct brand image and elevating PR and marketing campaigns with designed assets.

Targeted Social Media for the Polish Tourism Organisation

Generating brand awareness amongst key target audiences for the Polish Tourism Organisation through targeted social media campaigns.

Wales Coast Path webinar

AM+A collaborated with Visit Wales and ITV on a live 'welcome back' webinar supporting the launch of the 'Wonders of the Coast Path' TV series.

Go Vilnius OOH Advertising campaign

AM+A executed a brand awareness campaign for Go Vilnius, showcasing it as a must-visit destination for UK & European audiences.

Magnetic Latvia LinkedIn Launch

Magnetic Latvia LinkedIn Launch: Establishing a page for Latvia to promote economic activities to UK audiences.

Slovenia's Green Gastronomy Webinar Series

AM+A hosted a four-part webinar series to bring Slovenian gastronomy to would-be foodie travellers during the COVID-19 pandemic.

#CheersFromCzech Virtual Campaign

AM+A encouraged future travel to, and shared experiences from, the Czech Republic with consumers who can’t travel due to the COVID-19 pandemic.

Culinary showcase: Taste Somerset and Exmoor

AM+A positioned Somerset and Exmoor as a leading UK culinary destination through a comprehensive press trip programme and event at London's Yeo Valley cafe.

Poland 2020 Advertising Campaign

Advertising campaign to position Poland as an on-trend destination with UK audiences

Responsible tourism leaders: Bohinj Wild Flower Festival

Creating an award-winning responsible tourism strategy to effectively manage the influx of tourists during Bohinj's busy summer months and Wild Flower Festival.

Launching Vienna House Mokotow

Continuing to position Vienna House as a leader in sustainability with the launch of Vienna House Mokotow in Warsaw’s booming business district.

Sustainable hotel PR & marketing

Working with AM+A’s hotel and hospitality clients to create a sustainable marketing model.

World Travel Market Representation 2018

AM+A are World Travel Market experts, last year generating over 1,000 business conversations at London's global travel industry event.

Paisley Food Festival Influencer Trip

Developing and managing an influencer marketing campaign to showcase Paisley Food and Drink Festival 2019.

Wales Coast Path Destination Marketing: #ThisMomentNow

An integrated destination marketing campaign for the Wales Coast Path, involving content creation, advertising, targeted social media and Search Engine Marketing (SEM).

Celebrating 100 years of Poland

Managing a high profile marketing and events campaign to celebrate Poland's 100 year anniversary

Sustainable Tourism: Supporting Slovenia's World Bee Day

Supporting the Slovenia's World Bee Day: Introducing Api Tourism to the World

Huw’s Nursery: Working with micro influencers to promote Slovenia’s niche areas

TAXIAPP UK Valentine’s Campaign & Sean Paul

TAXIAPP UK Valentine’s campaign: Creating London’s first ever speed dating event in a taxi

Media buying campaign: Alpe Adria Trail

Devising a media buying and content creation strategy for the Alpe Adria Trail

Visit Slovenia: Defining a destination

Defining a destination: Establishing Slovenia as a leading European holiday destination

Supporting Hampshire’s JaneAusten200 campaign

Generating international coverage for Visit Hampshire's JaneAusten200 campaign

Launching the Super Soco brand in the UK

Super Soco UK: Supporting the product launch of the UK’s first affordable e-motorbike

Paisley for UK City of Culture 2021

Assisting Paisley in their bid to become the UK City of Culture 2021.

Vienna House Hotels

Helping establish Vienna House as one of Europe’s leading hotel chains for business and leisure travellers.

The Grove of Narberth

Positioning The Grove of Narberth as one of the UK’s leading hotels using a comprehensive three tier strategy.

Bamboo Bicycle Club Launch

Bamboo Bicycle Club Launch: Establishing the Bamboo Bicycle Brand through strategic marketing and social media

How we can help

What are you lacking in your PR, content, digital marketing and communications?
Need a boost in a particular aspect of your PR and marketing strategy? Select a product from our list and we’ll do the rest.

Bronze Offering

Two-page Media Pack

Basic two page media packs that will generate publicity. This will include a media story page, facts and key information on your organisations, along with press releases.

top sale

Silver Offering

Four-page Media Pack:

This will include a media story page, facts and key information on your organisations, along with press releases and media opportunities

top sale

Gold Offering

Full Online Media Centre

Includes a eight-page media pack for an ‘online news bureau’, six total press releases, four blogs and company bio. Full media information packs ranging from investment insights to future news

top sale

Bronze Offering

Two professionally written and designed newsletters (media or trade)

Bi-annual newsletters, crafted by our professional copywriters and distributed via MailChimp software, with a full report including statistics and analysis
Minimum size of 2 A4 pages

top sale

Silver Offering

Quarterly newsletter service

Quarterly newsletters, crafted by our professional copywriters, designed by our in-house graphics team and distributed via MailChimp
Full report including statistics and analysis

top sale

Gold Offering

Monthly newsletter service

Monthly newsletters, crafted by our professional copywriters, designed by our in-house graphics team and distributed via MailChimp
Monthly reports including statistics and analysis, in addition to an end of project overview

top sale

Bronze Offering

One Month - 24 Social Media Posts

One month of social media content across a maximum of two platforms (Facebook / Twitter / Instagram / LinkedIn)
This quantity is based on recommendation of three posts per channel, per week

top sale

Silver Offering

3 Months - 82 Social Media Posts

Three months of social media content across a maximum of three platforms
Creation of a designed social media image template to be used throughout content
This quantity is based on recommendation of three posts per channel, three per week

top sale

Gold Offering

6 Months - 164 Social Media Posts

Six months of social media content across a maximum of three platforms
This quantity is based on recommendation of three posts per channel, per week
Launch of new platform (or overhaul of pre-existing, underperforming platform)
Creation of 3x designed social media templates to be used throughout content
Includes £500 of targeted adverts to boost social media presence

top sale

Bronze Offering

Online press conference with pre and post event management (subject to T&Cs - duration, speakers)

top sale

Silver Offering

Two-part webinar series, with full PR and promotional support

top sale

Gold Offering

Large scale online event or press conference, full marketing / PR support - attendee numbers such as a webinar conference with an aim of hosting 200 to 500 people.

OR enquire today

top sale

Bronze Offering

PR and social media calendar plan PDF - Download Now

top sale

Silver Offering

Industry-specific PR and content plan PDF

top sale

Gold Offering

Fully bespoke PR and social media content plan PDF

top sale

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Bronze. PR and social media calendar plan PDF - Download Now

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Silver. Industry-specific PR and content plan PDF

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Gold. Fully bespoke PR and social media content plan PDF

Our Core Services & Products

Blogs and Online Articles

£ 400.00 GBP

Educating your audience is the best way to build brand trust and establish your organisation as experts within your field. It's time to start building your online footprint with engaging blogs and online articles.

Industry Training and Workshops

£ 500.00 GBP

Build your knowledge, level up your business. Our trainers include former academy teachers and university lecturers. Upskilling has never been so important in PR, digital marketing and content development and AM+A provides training programmes to improve all organisational (public and private sector) marketing and reputation management.

Newsletter Campaigns

£ 500.00 GBP

Share your key news and brand messaging with regular media, trade or consumer newsletters, crafted by our professional copywriters and distributed via MailChimp or your own pre-existing distribution platform.

Social Media Content Creation

£ 400.00 GBP

Don't have time to write content? Don’t have access to professionally-designed graphics? Start a conversation and kickstart your digital communication. We can help you to prepare professional and engaging social media copy tailored to your desired platforms and target audiences. Choose from three options for a tailored package of fresh, new content to keep your social media platforms engaging, current and growing.

Webinars, Live Streams and Online Events

£ 2,000.00 GBP

Speak directly to your target audience, media and trade professionals with a high-profile webinar or online event. As part of the package, we will organise the entire event including: - Building an engaging programme and recruiting high-profile speakers - Managing invitations, building industry-specific databases and RSVP lists - Host a webinar / event (Zoom or other software) and manage all technical aspects - Manage post-event follow ups, create media packs and stimulating media conversation

Content Calendar and 12-Month Pitching Plan

£ 200.00 GBP

A complete 12-month plan for your online content and media communications to help ensure your press pitches and social media strategies have maximum impact. Monitor major dates and events throughout the year, in addition to those specific to your industry (e.g. Car-Free Day 22 September), to amplify your message, grow your platforms and reach more members of your target audience.

Blogs and Online Articles

£ 400.00 GBP

Educating your audience is the best way to build brand trust and establish your organisation as experts within your field. It's time to start building your online footprint with engaging blogs and online articles.

Industry Training and Workshops

£ 500.00 GBP

Build your knowledge, level up your business. Our trainers include former academy teachers and university lecturers. Upskilling has never been so important in PR, digital marketing and content development and AM+A provides training programmes to improve all organisational (public and private sector) marketing and reputation management.

Newsletter Campaigns

£ 500.00 GBP

Share your key news and brand messaging with regular media, trade or consumer newsletters, crafted by our professional copywriters and distributed via MailChimp or your own pre-existing distribution platform.

Social Media Content Creation

£ 400.00 GBP

Don't have time to write content? Don’t have access to professionally-designed graphics? Start a conversation and kickstart your digital communication. We can help you to prepare professional and engaging social media copy tailored to your desired platforms and target audiences. Choose from three options for a tailored package of fresh, new content to keep your social media platforms engaging, current and growing.

Webinars, Live Streams and Online Events

£ 2,000.00 GBP

Speak directly to your target audience, media and trade professionals with a high-profile webinar or online event. As part of the package, we will organise the entire event including: - Building an engaging programme and recruiting high-profile speakers - Managing invitations, building industry-specific databases and RSVP lists - Host a webinar / event (Zoom or other software) and manage all technical aspects - Manage post-event follow ups, create media packs and stimulating media conversation

Content Calendar and 12-Month Pitching Plan

£ 200.00 GBP

A complete 12-month plan for your online content and media communications to help ensure your press pitches and social media strategies have maximum impact. Monitor major dates and events throughout the year, in addition to those specific to your industry (e.g. Car-Free Day 22 September), to amplify your message, grow your platforms and reach more members of your target audience.

Don't Just Take our Word for it.
Here's What our Clients Have to Say.

“AM+A have been instrumental in helping change perceptions of the destination. On top of that, they’ve developed excellent relationships with tourism businesses, headed up numerous campaigns and created a hugely successful destination microsite for a national online newspaper.”

Ieuan Sherwood

Bridgend County Borough Council

“Through their creativity and tenacity, we were able to welcome international journalists and cultural commentators, and travel bloggers to Paisley for the very first time.”

Louisa Mahon

Head of Marketing and Communications, Paisley UK City of Culture 2021

“AM+A continue to play a vital role in establishing Slovenia as one of Europe’s leaders in sustainable tourism. They have helped us achieve a 43% rise in visitor numbers, while prioritising authentic, sustainable travel experiences. Not only do they work hard for you, they fully understand our key target audiences and continue to put us in touch with the UK’s leading travel editors, journalists and influencers.”

Mladen Ljubisic

Head of Slovenian Tourist Board for UK & Ireland

"AMA worked with us last year to promote the first Hay Walking festival. Their input was invaluable in a number of areas, including promotion via social media, links with journalists and placement of copy in local and national press. The fact that the festival was such a success and that we sold so many tickets was due to hard work by all the committee, and in particular to AM+A for the time, effort and energy they expended in getting us outstanding publicity.”

Alison O’Grady

Director of Hay-on-Wye walking festival

"The AM+A team put together an innovative, superbly executed campaign that not only helped raise awareness for Monmouthshire as the food capital of Wales, but also provided a platform for our local businesses and stakeholders to share their story to leading UK media representatives.From working closely with us to set campaign deliverables, to distributing stakeholder newsletters and creating / sharing social media assets with our businesses, AM+A ensured that every facet of the campaign was geared towards maximising stakeholder engagement and hitting our project goals. The campaign culminated in an online media conference with over 45 attendees, helping Visit Monmouthshire and our stakeholders showcase what makes us special and how we have adapted to the COVID-19 pandemic."

Nicola Edwards

Destination Manager at Monmouthshire County Council

“The team have great media contacts, are committed, enthusiastic and good to work with. They have arranged well attended webinars and have worked closely with a number of key stakeholders including Visit Wales and VisitBritain to ensure the Wales Coast Path is positioned as an icon of Wales.”

Sioned Humphries

Wales Coast Path and National Trails Wales

“On behalf of the Polish Tourism Organisation, I would like to extend my appreciation for the amazing work done by AM+A on the 100 year anniversary campaign. The endless hours spent working on it, and the professionalism that you have shown has impressed our guests and me immensely. You made me believe once again that hard work and coordination can accomplish anything."

Dorota Wojciechowska

Deputy Director of the Polish Tourism Organisation

Rebecca Billis

Rebecca is a talented PR & Content Executive, who takes charge of the agency’s digital content, media materials and journalist communications. Rebecca has a keen eye for a story and has helped generate national coverage across a portfolio of broadsheets, magazines and websites. Rebecca is an experienced videographer and has been behind some of AM+A’s most popular client film works. She has an excellent creative flair for content creation and knowledge of all the latest trends in social media, digital marketing and design.

Henrietta Bates

Henrietta spent 10 years working for the Commercial and Corporate banking division of Lloyds Banking Group. Within her role at Lloyds, Henrietta also worked in corporate event planning and execution, as well as business development. She gained various accounting qualifications and now heads up the AM+A finance department.

Jack Farthing

Jack is an Account Manager, MA Magazine Journalism and Law graduate with a passion for culture, sport, travel and music. Jack joined the AM+A team in 2018 and now manages multiple accounts including national tourism boards. With a keen eye for a story, a finger on the pulse of current affairs and expertise in the latest digital marketing techniques, strategy development and graphic design, Jack has helped deliver high volumes of publicity, brand awareness and clicks for our clients on a series of award-winning campaigns.

Alexandra Marr

Alexandra established AM+A seven years ago, developing one of the country’s most dynamic, innovative and fast-growing agencies. Her experiences, first in VisitBritain’s busiest overseas press office and then leading Visit Wales’ team in North America, provided her with a firm grounding in a fast-paced global marketing and communications environment. Her work at AM+A has seen her planning and delivering campaigns for clients in partnership with some of the most recognisable brands in the world including Renault, Crabtree & Evelyn and Volkswagen.

Tom Watts

Tom is Account Director and Head of Content at AM+A. He joined AM+A in 2012 from GreenTraveller, where he was destination project manager, and also spent time at both The Times and the Independent Traveller. This first hand journalistic experience means he is ideally suited to crafting expert pitches, as well as creating many forms of owned content for clients, from newsletters and blogs to innovative destination brochures.

Frank Marr

Regarded as one of the industry’s brightest stars, named in PR Week’s ‘Top 30 under 30 2015’, Frank has been behind numerous world-class campaigns and helped shape an agency built on a culture of hard work and innovation. Frank helped establish AM+A in 2010 after arriving home from two years teaching in South Korea. He has since garnered a reputation for transforming tourism businesses and destinations by working closely with them to identify their individual needs. He is an extraordinary networker and secured high level global media coverage.

Like What You See?
Order Bespoke PR and Marketing Materials Today.

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01

What are PR and communications services?

PR and communications are the terms used to encompass a wide variety of marketing tactics. Put simply, they define how an organisation goes about communicating to its desires target audiences while also managing the reputation of their brand.

02

How will a marketing and PR campaign benefit my organisation?

Owning your audiences and maximising brand exposure has never been so important - whether it’s building customer databases, increasing social media followers or successfully creating large scale brand recognition. A marketing and PR campaign can drive traffic to your website and convert brand recognition into sales.

03

What is the best way to select a PR and marketing agency?

Take the time to research agencies and see how their core values match with yours. Look for customer testimonials, award wins and case studies that showcase creativity and a broad range of skill sets. The right agency should act as an extension of your team and take the time to get to know your brand inside out.

04

How does your service work?

As a business professional, you’ll know where your marketing and PR efforts may be falling short. Our aim is to fill any gaps with creative and engaging marketing materials and services. Choose what works best for you, make the order and we’ll have it over to you within four weeks. Alternatively, schedule a call to discuss your needs and we’ll help advise on which tactics to help you increase brand recognition and sales.

05

Does buying online content and other marketing material from AM+A work when you don’t know our organisation?

Yes, our team consists of experienced researchers and analysts who will utilise your existing materials and website to quickly learn about your ethos and core customer targets. Help make the process even quicker by providing us with other key images and assets, or by scheduling a time to speak to one of our researchers directly.

06

How easy is it to buy blog posts and other marketing materials?

We’ve made the process simple and straightforward. Choose the product or service you need, add it to your basket and we’ll have it across to you in four weeks, allowing time for a consultation with one of our experienced researchers if required.

07

Can I be confident I’ll get a good return on investment?

We offer access to a team of experienced copywriters, account managers and marketing professionals who will act as an extension of your team and provide you with the content you need.